We help organisations design, validate, and scale change.
We help organisations design, validate, and scale change.
CHANGE
From a speaker, to sound-as-a-service
CHANGE
From a speaker, to sound-as-a-service
Address consumer pain points with membership and community models
Address consumer pain points with membership and community models
The Difference Between Membership and Subscription Membership is an attitude, an emotion. A subscription is a financial arrangement. It’s quite possible for something to be both a subscription and a membership organization. In fact, the Membership Economy is the logical extension of subscriptions.
The sharing economy is a model based on sharing (or renting) assets not currently being used—a car, a spare bedroom, a vacation home. While there is a lot of interest in the sharing economy right now, the idea itself is not new.
Value stream mapping (VSM) is a lean manufacturing technique to analyze, design, and manage the flow of materials and information required to bring a product to a customer. It uses a system of standard symbols to depict various work streams and information flows. Items are mapped as adding value or not adding value from the customer’s standpoint, with the purpose of rooting out items that don’t add value.
First coined in the mid 20th century, the term “speculate to accumulate” refers to the need invest (at some degree of risk) in order to make meaningful gains. In other words; roll the dice, take a punt, have a gamble.
This is a risky strategy for product managers, and if your gambling skills are anything like mine you’re far more likely to end up backing the three-legged donkey that never makes it over the finishing line.
However, this approach seems to be used time and time again when it comes to product development – blindly investing hundreds of thousands of pounds, if not millions, into products and services in the hope that some pay off. It’s like playing pin the tail on the (three-legged) donkey… in a field.
But it doesn’t need to be this way.
Sadly, I don’t have any secret formula to beat the bookies, but what I can share are some practical tips on how to ensure your products and services are more likely to succeed.
Het dwaze seizoen van de retail staat voor de deur. Vorige week was de grootste Black Friday ooit en blijft de drukste winkeldag van het jaar. Het enige probleem is dat Black Friday een opvallend voorbeeld is van alles wat er vandaag mis is met de detailhandel.
Parijs - Black Friday, een fenomeen afkomstig uit de Verenigde Staten, is in Frankrijk sinds 2013 progressief gegroeid. De dag wordt met spanning tegemoet gezien door consumenten vanwege de vele kortingen, niet alleen op kleding maar ook op andere producten zoals elektronica. In Frankrijk werd een recordomzet van 5,9 miljard euro voorspeld, vier procent meer dan in 2018.